RV Advertising and Facebook Ads!

April 20, 2010

Is this a good idea?  Well that depends!

 The value of any ad is based on the strategy and the intent of  the ad.

NOTE:  If you’re not engaged in social media with the right platform facebook ads will be on no value to you.

Here’s what you get straight from facebook

Connect with Real People

  • Filter  your target audience from over 400,000,000 facebook userws
  • Offer a relevant value to your target audience for increased success
  • People respond to relevant content

Create Your Facebook Ad

  • Ads are easy to create
  • Advertise your own web page or something on Facebook like a Page or an Event.
  • Choose to pay per click (CPC) or impression (CPM) in your local currency.

Optimize Your Ads

  • Track your progress with real-time reporting.
  • Gain insight about who’s clicking on your ad.
  • Make modifications to maximize your results.

Here is the main reason I think this can work for you and your dealership!  Below are the list of filters you can use.  

Target Your Audience By:

  • Location
  • Age
  • Sex
  • Keywords
  • Education
  • Workplace
  • Relationship Status
  • Relationship Interests
  • Languages

I have used this program with good success.  The costs are very reasonable.

But like anything involving your RV advertising make sure it is well thought out  before you spend any money. 

It is not a silver bullet!   Just another good tool.



RV Advertising: 100 Motor Home Leads In 10 Days

April 12, 2010

Numbers like these seem unreasonable today.

The market has just shrunk to the point this type of traffic isn’t possible right?

The answer is a big fat NO!

The numbers are in your favor. Motorhomes haven’t lost their appeal. In fact the desire to use one is only growing. There is a also a market out their of motorhome wanta-bees waiting for you to make them an offer that allows them to say YES! 

Industry Insights had this to say about fractional jet ownership.

As the fractional companies grew, the number of clients grew faster.

According to Wichita-based AvData, the number of fractional shares held by shareholders increased from three in 1996 to 4,731 in 2001. 

The potential is even greater for the RV industry.  To drive this kind of motorhome interest you’ll have to open your mind to fractional ownership.

This proven concept has finally made it’s way to the RV industry. The time is right.

Fractional ownership has made a huge impact in the aviation and marine industry. It’s opens the door to an incredible market expansion.  

  • It also gives you a marketing dream!
  • A competitive edge!  
  • Something unique to your dealership!

If all these positive things have perked your attention the profit and cash flow will knock your socks off.

The company making this a reality for the dealers and motor home lovers is FlexRV.

The benefits for the consumers is really outstanding and create the type of traffic numbers displayed above.

The only disclaimer to those number is they happen in just the first 10 days of marketing this for a local dealer..  

 If you’re a manufacturer this seems like an opportunity you want to be able to offer your dealer body.  Check it out… FlexRV!

Take a look and let me know  what you think.